The iPhone 17 Pro Max, Apple’s flagship smartphone for 2025, launched on September 19 following pre-orders on September 12. It features a 6.9-inch Super Retina XDR display, the powerhouse A19 Pro chip with vapor-chamber cooling, a triple 48MP camera system with 8x optical-quality zoom, and breakthrough battery life (up to 39 hours of video playback). For the first time, Apple offers a 2TB storage tier—perfect for 8K ProRes filmmakers, mobile editors, and power users who treat their iPhone like a portable workstation.
All prices below are unlocked, SIM-free MSRP direct from Apple (before tax, trade-in, or carrier discounts). Sales tax varies by state (0% in Delaware, up to ~10% in California).
Official U.S. Pricing by Storage
1. iPhone 17 Pro Max Deep Blue 256GB – Price $1,419
4.7 out of 5 Ratings
2. iPhone 17 Pro Max 256GB Silver
4.7 out of 5 Ratings
3. iPhone 17 Pro Max 2TB – Price:
4.7 out of 5 Ratings
| Storage | Price (USD) | What You Get Extra |
|---|---|---|
| 256 GB | $1,419 | Base model – double the storage of last year’s entry-level Pro Max at the same price. |
| 512 GB | $1,399 | +$200 – ideal for 4K/8K creators and heavy app users. |
| 1 TB | $1,599 | +$400 – pro-grade libraries, offline Lightroom catalogs, etc. |
| 2 TB | Available in UK | +$800 – first-ever $2,000 iPhone. Stores ~400,000 RAW photos or 500+ hours of 4K ProRes. |
How to Buy Cheaper (Real-World Deals)
- Carrier Installment Plans
- Verizon, AT&T, T-Mobile: $0 down, $33.33/mo (36 months) for 256 GB.
- Trade in an iPhone 13 or newer → up to $1,000 off (effectively free 256 GB).
- Apple Trade-In
- iPhone 15 Pro Max → $400–$700 instant credit.
- Older models (iPhone 8+) → $40–$380.
- Black Friday / Cyber Week (ongoing)
- Best Buy: Free $100 gift card + 0% financing.
- Target & Walmart: $150–$250 off unlocked with activation.
- Education Store
- Students & teachers save an extra $50–$100 via UNiDAYS.
Quick Value Check
- 256 GB ($1,199) = same price as 2024’s 256 GB iPhone 16 Pro Max, but you now get 40% better sustained performance, Ceramic Shield 2 front glass, and 4 extra hours of battery.
- 2 TB ($1,999) = $400 more than last year’s 1 TB max, but you literally double your onboard SSD.
Colors (All Storage Tiers)
- Cosmic Orange (new signature Pro color)
- Silver
- Graphite
- Desert Titanium
Ready to upgrade?
👉 apple.com/iphone-17-pro
👉 verizon.com/iphone-17-pro-max
👉 att.com/iphone
Prices confirmed live on Apple.com and major carriers. Carrier deals require 24–36 month agreements and eligible unlimited plans.